3ethos: The Third Wave-The Rise of the Ethotic Leader

3ethos co-founders Don Trone, Mary Lou Wattman, and Steve Branham wrote an article for the July/August 2015 issue of Investments & Wealth Monitor on advances in investment leadership.

How do great investment professionals distinguish themselves from their competitors? It appears that every 12–15 years elite investment professionals redefine their value proposition. If you accept this presupposition, then we may be witnessing the formation of a new wave that may best be described as the rise of “ethotic” leadership.

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